genieintel

Breakups can be messy, relieving or, well, peaceful. But the breakup event is often not where the emotionally tasking stuff happens, it’s the ‘there after’. Following social media accounts of exes to see what they are up to post-breakup, rubbishing their new found love aka your replacement’s looks, or just plain old weeping and wishing you were still the main attraction on your ex’s timeline. Tadaaaaaa! In come all the so-called relationship experts. They supposedly know why your relationship failed or what you could have done better. They claim to know how best to go through a breakup regardless of the circumstances of the breakup or your specific personalities and love languages. Let’s be the ones to break it to you: them no know nothing! They have been wrong all along…at least when it comes to applying those principles in agency-client breakups, that is. So here are three sure fire ways to deal with a breakup effectively as an agency: Flirt while dating! This may be taboo...

Back again! The campaign is up and running more brilliantly than Usain Bolt ever did. The client is already thinking of extending the campaign. And of course, the team is happy because pizza is served. Let’s get this off quickly before the pizza runs out – there are more than a few turbo-charged tummies within the team. This blog post outlines the final three things agencies can apply to enhance creativity and productivity. Put all six into practice and your boss will be on the phone ordering that pizza you’ve been craving for, this Friday. Guys, make the account manager your best friend Not bootlicking my friends, but just staying in their good books. They can load you up with assignments or be all mooshy whooshy and pass the job on to the next person while making a case for how busy you are. Why? They take a lot of stick from clients and often seek comfort from members of their own team. If you make them feel worse, they would take it out on you without even knowing they are....